Privacy Policy
Privacy Policy
Privacy Policy This Privacy Policy is provided pursuant to Article 13 of the European Regulation No. 679/2016 and applies exclusively to all data collected through the website fr.cavallini.shop. This Privacy Policy is subject to updates that will be published promptly on the website. This Privacy Policy, together with the Terms and Conditions, any other documents referenced herein, and the Cookie Policy, establish the basis on which the User’s Personal Data will be processed.
Data Controller
The Data Controller of the Data collected by this website is Calzaturificio Ambra Cavallini SRL, Via Marconi 2, 56020 Ponticelli – Santa Maria a Monte (PISA) – VAT: 00113150502 email: info@cavallini.shop
Methods of Personal Data Processing
The Personal Data provided or acquired will be subject to Processing based on the principles of fairness, lawfulness, transparency, and the protection of confidentiality according to the current regulations. The Controller processes the Personal Data of Users by adopting appropriate security measures to prevent unauthorized access, disclosure, modification, or destruction of Personal Data. Processing is carried out using IT and/or telematic tools, with organizational methods and logics strictly related to the purposes indicated.
Purposes of Personal Data Processing and Legal Basis
Personal Data may be collected autonomously by the Controller or through third parties. In this case, the computer systems and software procedures used to operate this website acquire some User Personal Data of a technical-informatic nature (e.g., the IP address, the type of browser used, the operating system, the domain name and the addresses of websites from which access or exit was made, etc.), the transmission of which is inherent to the normal operation of the Internet. Such data may be processed solely to obtain anonymous statistical information on the use of the site and/or to ensure its proper functioning and will be deleted immediately after processing.
The Data that the User chooses to provide voluntarily is collected to allow the website to provide its services, as well as for the following Purposes:
a) to fulfill the obligations arising from the contract concluded between the User and the Controller for the sale of Products present on the website and to provide the information requested by the User. This processing is mandatory for the execution of the contract to which the User is a party, for the execution of pre-contractual measures, or to comply with a legal obligation to which the Data Controller is subject;
b) for the possible registration procedure aimed at purchasing Products and for the purchase procedure in which personal Data and billing or similar fiscal profiles are entered. In this case, the Data is processed to execute the Contract concluded, to contact the User regarding the Contract and to manage it, for the management of legal guarantee requests, assistance, withdrawal requests, management, and resolution of the Contract itself. This processing is mandatory for the execution of the contract to which the User is a party;
c) to fulfill any kind of obligation provided for and required by current laws, regulations, related regulations, commercial practices, and tax/fiscal matters. This processing is mandatory to comply with a legal obligation to which the Data Controller is subject;
d) for other accessory or connected purposes to those indicated above and in any case falling within the scope of the website’s activities;
e) to respond to specific requests addressed to the Controller by the User for information and/or specific assistance requests regarding the Products and Services of the Controller, through email messages or other communication tools such as telephone or instant messaging like WhatsApp Business and live chat. This processing is optional and based on the User’s consent; however, the failure to provide one or more Data will result in the inability to respond to the information request and to use the services offered by the Controller;
f) for the sending of promotional and commercial information and offers via email, mail, or SMS. This processing is based on the freely expressed consent of the User;
g) for sending information and promotional and commercial offers through the newsletter service to stay updated on the activities carried out by the Controller. This processing is based on the freely expressed consent of the User;
h) for soft-spam purposes to allow the Controller to send promotional communications via email to the User concerning Products and/or Services purchased without the need for the User’s explicit and prior consent, as provided by Article 130, paragraph 4, of the Privacy Code, provided that the User does not exercise the right to object. This processing is based on Article 130, paragraph 4, of the Privacy Code as amended by Legislative Decree No. 101 of 2018;
i) to perform statistical analyses on aggregated and anonymous data to analyze the behavior of the User to improve the products and services provided by the Controller as well as to meet the User’s expectations;
l) for marketing profiling purposes. This processing is based on the freely expressed consent of the User.
Categories of Personal Data Processed
Among the Personal Data processed by this website, either independently or through third parties, are common data such as: Cookies, Usage Data, name, email, telephone, tax data useful for purchase, and personal data useful for the delivery of the purchased Product. The optional, explicit, and voluntary sending of emails to the addresses indicated on this website involves the subsequent acquisition of the sender’s address, necessary to respond to requests, as well as any other Personal Data included in the email.
Data Communication
In addition to the Data Controller, in some cases, Data may be accessed by:
a) categories of appointed personnel involved in the organization of the website (administrative, commercial, marketing, legal, system administrators); b) external parties (such as third-party technical service providers, hosting providers, IT companies, communication agencies) also appointed as Data Processors by the Controller pursuant to Article 28 GDPR. The updated list of Data Processors, if appointed, can always be requested from the Data Controller; c) public or private entities that can access the Data in compliance with legal obligations; d) subjects who perform ancillary and instrumental tasks concerning the activity of the Controller;
Data Processing Time
As expressly provided by Article 5, paragraph 1, letter e) of the GDPR, Data is kept for the time necessary to process it in relation to the performance of the service requested by the User, or required by the Purposes described in this document and, in particular:
– Data collected for contractual obligations will be retained for the time necessary to fulfill the mentioned purposes and according to what is required by law;
– Data collected for fiscal/administrative obligations or contractual obligations will be retained for the time necessary to fulfill the mentioned purposes and according to what is required by law;
– Data collected for Purposes attributable to the legitimate interest of the Controller will be retained until such interest is met; The User can obtain further information regarding the legitimate interest pursued by the Controller by contacting the Controller.
– Data collected based on the User’s Consent may be retained until such Consent is revoked;
Data may be retained by the Controller for a longer period in compliance with legal obligations or by order of an authority.
At the end of the retention period, Personal Data will be deleted, and therefore, the rights of access, deletion, rectification, and data portability can no longer be exercised.
Cookies
This website uses cookies. Cookies are small text files that can be used by websites to make the user experience more efficient and to personalize content and ads, provide social network features, and analyze traffic. Cookie Policy
Place of Data Processing and Transfer of Data Abroad
Data is processed at the operational headquarters of the Controller. For further information, you can contact the Data Controller. Data may be processed by natural persons and/or legal entities acting on behalf of the Controller based on specific contractual obligations and located in EU or non-EU countries. In case Data is transferred outside the EEA, the Controller will take all contractual measures suitable to ensure adequate Data protection.
Tools Used for Personal Data Processing
CONTACT TOOLS
WhatsApp Business
WhatsApp Business is an instant messaging service provided by WhatsApp Ireland Limited. For processing methods, reference is also made to the WhatsApp Business Data Processing Terms available at the following link: https://www.whatsapp.com/legal/business-data-processing-terms/. User data will transit through WhatsApp Business services according to the terms WhatsApp reports in the “WhatsApp Business Terms of Service” document at the following link: https://www.whatsapp.com/legal/business-terms/. Personal Data collected: phone number, email, Usage Data, Cookies. Place of Processing: Ireland – Privacy Policy
Chat Bot
To manage information requests from users, this website uses a Chat service provided by:
Live chat (LiveChat, Inc)
Live chat is a service offered by LiveChat Inc. that allows managing communication of its commercial offers. Live chat may use various technologies to collect and store information when using the services it is integrated with, which may include the use of cookies and similar tracking technologies. Place of Processing: USA – Privacy policy
EMAIL ADDRESS MANAGEMENT
These services allow the management of a database of email contacts, telephone contacts, or contacts of any other kind, used to communicate with the User. These services may also allow the collection of Data related to the date and time the User views the messages, as well as the User’s interaction with them, such as information about clicks on links inserted in messages.
Newsletter
By registering for the newsletter, the User’s email address is automatically included in a list of contacts to which email messages containing information, including commercial and promotional information, related to this website may be sent. The User’s email address may also be added to this list as a result of registering on this website or after making a purchase. The User can choose to unsubscribe from the newsletter at any time by clicking on a specific button found within the emails. After clicking the unsubscribe button, the User’s Data will be immediately deleted from the “email marketing” software. Personal Data collected: email and Name. This website uses the newsletter service provided by:
Klaviyo (Klaviyo, Inc.)
Klaviyo is a service that organizes and analyzes the distribution of newsletters. If a User registers for the newsletter, the email address provided will be automatically added to a contact list to which email messages containing information, including of a commercial and promotional nature, related to this website may be sent. Place of Processing: USA – Privacy Policy
STATISTICS
Statistics services allow the Data Controller exclusively to monitor and analyze traffic data and are used to track User behavior. This Website uses the following services:
Google Analytics (Google Ireland Limited)
Google Analytics is an analysis service provided by Google Ireland Limited. Google uses the Personal Data collected for the purpose of tracking and examining the use of this Website, compiling reports and sharing them with other services developed by Google. Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on Google’s behalf. The IP address anonymization function is active on this site. The IP address transmitted by the browser for purposes related to Google Analytics will not be incorporated into other data already held by Google.
At the following link https://tools.google.com/dlpage/gaoptout?hl=it, Google makes available the browser add-on for deactivating Google Analytics. Personal Data collected: Cookies and Usage data. Place of processing: Ireland – Privacy Policy
Facebook pixel conversion tracking (Meta Platforms, Inc.)
Facebook conversion tracking (Facebook pixel) is a statistics service provided by Facebook. The Facebook pixel tracks conversions that can be attributed to Facebook ads. Personal Data collected: Cookies; Usage data. Place of processing: Ireland – Privacy Policy
Mouseflow (Mouseflow ApS)
Mouseflow is a statistics and heat mapping service provided by Mouseflow Aps that allows you to identify which areas of a page are subject to the passage of the cursor or mouse clicks in order to detect which of them attract the most interest from users. Personal Data collected: Cookies; Usage data. Place of processing: Denmark – Privacy Policy.
REMARKETING AND RETARGETING
These services allow this Website to communicate, optimize and serve advertisements based on the past use of this Website by the User. This activity is carried out by tracking Usage Data and using Cookies. This Website uses the following services:
Facebook Remarketing (Meta Platforms, Inc.)
Facebook Remarketing is a Remarketing and Behavioral Targeting service provided by Facebook, which connects the activity of this Website with the Facebook advertising network. This Website uses the Facebook Pixel tool to measure conversions. Thanks to the Facebook Pixel, it is possible to understand the actions that people perform on the Website. The Data that is collected can be used to:
– ensure that ads are shown to the right people;
– create audience groups to which to target ads;
– exploit the additional advertising tools of the platform on which you advertise
The information collected is anonymous to the operators of this Site and cannot be used to identify the identity of a single user. However, the information is saved and analyzed by Facebook, which could link the action to a single profile and use this information for internal advertising purposes on Facebook, as outlined in the Facebook privacy policy. This will allow Facebook to show ads both on Facebook and on third-party sites. The Owner of the Site has no control over how this data is used. For more information on how users can protect their privacy, please refer to the Facebook Privacy Policy.
Instagram Remarketing (Meta Platforms, Inc.)
Instagram Remarketing is a Remarketing and Behavioral Targeting service provided by Meta Platforms, Inc., which connects the activity of this Website with the Instagram advertising network. This Website uses the Pixel tool in order to measure conversions and understand the actions that people perform on the Website. The information collected is anonymous to the operators of this Site and cannot be used to identify the identity of a single user. However, the information is saved and analyzed by Facebook, which could link the action to a single profile and use this information for internal advertising purposes on Facebook, as outlined in the Facebook privacy policy. For more information on how users can protect their privacy, please refer to the Instagram Privacy Policy.
TikTok Ads (TikTok Technology Limited)
TikTok Ads is a Remarketing and Behavioral Targeting service provided by (TikTok Technology Limited) that connects the activity of this Website with the TikTok advertising network. This Website uses the Pixel Tracking tool to measure conversions and understand the actions that people perform on the Website. For more information on how users can protect their privacy, please refer to the TikTok Privacy .
Pinterest Ads (Pinterest Europe Ltd.)
Pinterest Ads is a Remarketing and Behavioral Targeting service provided by Pinterest Europe Ltd that connects the activity of this Website with the Pinterest advertising network. This Website uses the Pixel Tracking tool to measure conversions and understand the actions that people perform on the Website. For more information on how users can protect their privacy, please refer to the Pinterest Privacy.
Wati (Clare.Al Limited)
Wati is a WhatsApp business CRM tool powered by Clare.AI limited. The product provides a “conversational cloud platform” with WhatsApp Business that allows you to store, manipulate, analyze and transfer messages between your various business systems and customers across a variety of Wati-provided and third-party messaging channels.
For more information on how users can protect their privacy, please see Wati’s Privacy.
CONTENT ON EXTERNAL PLATFORMS
These services allow you to view content hosted on external platforms directly from the pages of this Website and interact with them.
In the event that a service of this type is installed, it is possible that, even if the Users do not use the service, it collects traffic data relating to the pages in which it is installed.
This Website uses
Vimeo (Vimeo Inc.)
Vimeo is a video content visualization service managed by Vimeo Inc. that allows this Application to integrate such content within its pages. Personal Data collected: Cookies and Usage data. Place of processing: USA – Privacy Policy
Google Fonts
Google Fonts is a typeface visualization service provided by Google Ireland Limited that allows this Website to integrate such content within its pages. Personal Data collected: Usage data; various types of Data as specified in the privacy policy of the service. Place of processing: Ireland – Privacy Policy
PAYMENT MANAGEMENT
Payment management services allow this Website to process payments by credit card, bank transfer or other instruments. The Data used for payment are acquired directly by the manager of the requested payment service without being processed in any way by this Website. Some of these services may also allow the scheduled sending of messages to the User, such as emails containing invoices or notifications regarding the payment. This Website uses the following services:
Scalapay
If you buy with Scalapay you receive your order immediately and pay in 3 installments. You acknowledge that the installments will be transferred to Incremento SPV S.r.l., to related parties and their assignees, and that you authorize such transfer. – Privacy Policy
PayPal (Paypal Europe S.à.r.l. et Cie, S.C.A Inc.)
PayPal is a payment service provided by PayPal Europe S.à.r.l. et Cie, S.C.A Inc., which allows the User to make online payments using their PayPal credentials. Personal Data collected: Cookies and various types of Data as specified in the privacy policy of the service. Place of processing: Luxembourg – Privacy Policy
Stripe (Stripe Payments Europe Ltd.)
Stripe is a payment service provided by Stripe Payments Europe, Ltd., which allows the User to make donations or online payments using their Stripe credentials. Personal Data collected: Various types of Data as specified in the privacy policy of the service. Place of processing: USA – Privacy Policy
Exercise of the rights of the interested party
The interested party has the right to exercise the rights provided for in articles 7, 15-22 of the European Regulation 679/2016. In particular, you have the right to withdraw your consent at any time and, upon simple request to the Data Controller, you may request access to the Personal Data, receive the Personal Data provided to the Data Controller and, where possible, transmit them to another Data Controller without impediments (so-called portability), obtain the updating, limitation of processing, rectification of the Data and the deletion of those processed in breach of current legislation. You have the right, for legitimate reasons, to object to the Processing of Personal Data concerning you and to the Processing for the purpose of sending advertising material, direct sales and for carrying out market research. You also have the right to lodge a complaint with the Privacy Guarantor as the supervisory authority in matters of personal data protection. The interested party may exercise his rights by contacting the Data Controller by email at the address: info@cavallini.shop
Changes to this Privacy Policy
The Data Controller reserves the right to make changes to this Privacy Policy at any time by giving notice to the Users on this page. Therefore, please consult this page often, taking as a reference the date of the last modification indicated at the bottom. In case of non-acceptance of the changes made to this Privacy Policy, the User is required to cease using this Website and can ask the Data Controller to remove his/her Personal Data. Unless otherwise specified, the previous Privacy Policy will continue to apply to Personal Data collected up to that point. The Owner is not responsible for updating all the links that can be viewed in this Privacy Policy, therefore whenever a link is not working and/or updated, Users acknowledge and accept that they must always refer to the document and/or section of the websites referred to by that link.
Privacy Policy updated to April 2024
